Monday, October 19, 2009

Email Newsletters - Do You Send One?

Hello Christian Business Women,

We have a question for you. Do you have clients, customers or business contacts? If so, do you regularly keep in touch with them to let them know about specials, new services or to build relationships with them?

If not...(or maybe even if you answered 'yes') you might want to consider starting an e-newsletter, sometimes also called an ezine. At Koinonia Business Women, we have our ezine called *BLING* that we send out twice a month. People opt-in to receive it via email at our website, and our list management system does the rest.

This is the company we use to manage our ezine and would recommend to you:

There are so many reasons why having an e-newsletter is a great idea. Here are a couple of thoughts about them:
  1. Email is a non-invasive way to contact the people you want to reach.
  2. Newsletters accomplish several things, including building familiarity and trust.
  3. Once you have a template set up, changing content becomes quick and easy.
  4. Be respectful - Don't sign people up without their permission. That's called spamming!!

iContact even offers a free trial to test it out! That's how we started. Learn more here:

Just another way for you to be business, marketing and tech savvy!

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